
Written on April 6, 2026 at 12:00 am, by admin
By Charity Pulliam/Photos Courtesy of Covy Moore Canadian tie-down roper Kyle Lucas says his relationship with American Hat Company began years before a partnership was ever discussed. For most of his career, he chose American hats on his own, believing they were the sharpest and most reliable in the industry. He wanted his appearance to Continue Reading »

Written on April 6, 2026 at 12:00 am, by admin
By Lori Bizzell / Photos Courtesy of LaVergne Family There’s something steady, not loud and not showy, about Ty LaVergne, just tough minded in a way that doesn’t need announcing. As a Cavender’s team member, he carries that same quiet steadiness with him, the kind that shows up in how he rides and how he Continue Reading »

Written on March 2, 2026 at 12:00 am, by admin
by Lori Bizzell Photos by Primo Morales Photography At sixteen, Audrey moves with a composure often reserved for seasoned riders. She did not rush there. She has learned to tune into her horse, to the voices that matter, and to the quiet insights competition reveals when no one is looking. As a committed member of Continue Reading »

Written on February 3, 2026 at 12:00 am, by admin
Where Strength is Forged in the Unseen Work by Lori Bizzell | Photos Courtesy of Cavender’s & Trevor Bentley There is a kind of strength you cannot time. There are some young men who rope with talent, and there are some who rope with a deeper kind of strength, the kind you cannot fake. Trevor Continue Reading »

Written on January 21, 2026 at 12:00 am, by admin
By Smokey Anderson & Lori Bizzell There are legends, and then there are legends who could literally rope a president. Montie Montana wasn’t just a rodeo star. He was a walking, riding, grinning piece of Americana. From the dusty arenas of Montana to the bright lights of Hollywood, and sixty Rose Parades straight, Montie spun Continue Reading »

Written on January 6, 2026 at 12:00 am, by admin
Beyond the Buckle, the Depth of Consistency By Lori Bizzell Photos courtesy of American Hat Co. In an arena where speed is celebrated and pressure is unforgiving, Riley Webb has built his career on something quieter: steadiness, not just in his hands or his timing, but in his heart. At a remarkably young age, Webb Continue Reading »

Written on January 1, 2026 at 12:00 am, by admin
Horses first, character always, and a young athlete growing with purpose By Lori Bizzell Photos Courtesy of Bentli Taylor I had a chance to connect with Bentli, and what stood out to me first wasn’t an impressive list of titles; it was her heart. She’s learning how to win without losing what matters, and Continue Reading »

Written on December 22, 2025 at 12:00 am, by admin
Rodeo Life Magazine confirms that ownership of the publication remains solely with Rick and Lori Bizzell, founders and publishers of the Rodeo Life brand. As Rodeo Life enters an expanded season of growth, the Bizzells are implementing strategic updates designed to strengthen editorial direction, partnerships, and long-term reach. As part of these updates, Rodeo Continue Reading »

Written on December 2, 2025 at 12:00 am, by admin
By Charity Pulliam | Photo Courtesy of Cavender’s When Rylie Eden walks into an arena, she brings the same confidence she shows on the volleyball court or the basketball court back home in Hillsboro, Texas. The high school senior balances nearly every sport her small public school offers while competing at an elite level in Continue Reading »

Written on November 3, 2025 at 12:00 am, by admin
By Charity Pulliam For senior cowgirl Jacee Williams, Team Cavender’s feels a lot like home. The Coweta High School student joined the team as a sophomore after watching her older brother, Kade, serve on the original roster. She said the family atmosphere drew her in from the start. “My brother was actually on the Continue Reading »